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What’s temperature’s impact on AI generated copy?
Hey, GTM Engineers!
Want to know the secrets to getting better AI generated email copy?
There’s a few suggestions that I give everyone:
Giving AI a persona — “your an ad copy writer with 10 years of experience”
Adding constraints — “the email should be no more than 4 sentences.”
Providing examples — “this is an example outbound email [insert email]”
Giving AI a system prompt — added context on the subject matter
Explaining style & tone — “the tone should be friendly, and style succinct”
Providing a list of what NOT to include — “don’t start the email with ‘I hope all is well’”
These are all straightforward to understand.
But, what about temperature?
You may have seen this as an option in the LLM or Claygent that you’re using.
This is a variable you can experiment as it impacts the output in several ways.
This post will help you better understand how you can play around with temperature to dial in your outputs.
🎯 Objective:
Understand how AI temperature setting impacts the output of AI generated copy.
To test this, we’ll take a newsletter post and then create a 4 sentence summary that is written in ad style copy.
We’ll generate a variations with the following different temperature settings:
Very Low
Low
Medium
High
Very High
⁉️ WTF is AI Temperature?
In short, temperature is the degree of creative freedom and accuracy that you give AI.
How does temperature in prompt engineering impact AI content?
⚙️ Workflow
Copy link to newsletter into Clay
Alternatively you could send a blog post (when it’s published) into the table automatically via webhook monitoring
Claygent will find the latest blog post & outputs
Title
Subtitle
Link to Post
Author
DeepSeek reads blog post and
Creates copy based on a prompt
Provide variations by repeating prompt with different temperature inputs
Created with Puzzleapp.io a Sponsor of Claymation
We’ll be using my last post on claymation for the example:
📹 Table Walkthrough
🔉 The Outputs & Table Template (you can copy):
🌡️ Ad Copy from Temperature Variations
Temp = 🔥
Struggling to get replies from cold emails? LinkedIn clues—like job changes or shared posts—reveal who’s secretly ready to engage. Stop feeling ignored and start turning strangers into eager contacts by spotting hidden signals. This post spills simple tricks to craft emails people actually answer, saving your sanity and boosting success.
Temp = 🔥🔥
Struggling with cold emails that go ignored? LinkedIn holds hidden clues to craft messages people want to answer. Discover how tracking profile views and posts can turn awkward outreach into genuine conversations. This post reveals simple tweaks to make your next email impossible to ignore.
Temp = 🔥🔥🔥
Struggling to make your emails stand out? LinkedIn’s hidden clues can triple your reply rates. Discover how tiny profile tweaks expose what prospects truly crave—no more guessing. Stop feeling ignored and start turning casual clicks into eager conversations. This post spills quick tricks to warm up cold outreach instantly.
Temp = 🔥🔥🔥🔥
Unlock LinkedIn’s hidden signals to supercharge your email outreach—without sounding creepy. Savvy reps track secret engagement clues (like sudden job shifts) to strike fast. Imagine knowing exactly when prospects are secretly ready to buy—no more rejection dread. Skip the spam folder and read this to make cold emails finally work.
Temp = 🔥🔥🔥🔥🔥
Struggling with cold emails nobody opens? Unlock 10x replies by merging LinkedIn genius with personal psychology in your outreach. Most emails flop because they ignore hidden data gems like passion triggers. Learn the ultra-personal email formula your competition is (weirdly) still too lazy to try.
Clay Tip
You can now schedule tables to run… on a schedule!
More use cases for this coming up. here’s how you do it if you missed it in the video:
🚀 GTM Engineer Job Opening
Series A / YCombinator Backed AI startup is looking for a GTM Engineer to build GTM systems with AI & Clay. $200k Salary. Remote, US.
Reply to this email and I’ll get you in touch.
Want to add a job opening? Reply for details.
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